Andrew Jones
CV – Andrew Jones
A Google certified, Head of Marketing experienced in managing apps, websites, teams and budgets, balancing creativity and data seamlessly.
Qualifications in Accountancy, Google AdWords & Analytics further bolstered by a 2:1 Business Studies degree. Commercially focused and experienced in leading teams through in-depth practical digital skill sets. From building radiotherapy dosage apps, SAAS to E-commerce sites, I deliver ambitious results driven projects on time and to budget.
A practical Multi-Channel Head of Marketing with 12 years experience in digital project management and extensive experience delivering written and digital campaigns that delivers return on investment. My experience includes running the marketing for 10 private hospitals, developing videos, literature, apps, websites and full-funnel campaigns. Strong experience within leading and coaching digital teams, campaign management, and budgets. Commercially aware with business analyst skill sets including Google certifications in Analytics, Adwords and an AAT accountancy qualification.
Skills
Marketing Strategy
Project Management
Accounting Qualification
E-Commerce
Video Production
Graphic Design
Branding
Team Development
Email Marketing
Design Software
Adobe Photoshop
Adobe Premiere
Adobe InDesign
Adobe Illustrator
Adobe XD
Email Marketing
Campaign Monitor
Act-On
Dot Mailer
Mail Chimp
Custom and +others
E-Commerce
NetSuite
Shopify
Woo-Commerce
Magento
Custom and +others
Business Software
SharePoint
Sage Accounting
Xero
NetSuite CRM
HR ToolKit and Others
Web Development
HTML + CSS
CMS Installs
Server Management – CPanel
Domain Management
DNS + SSL Management
Analytics
Google Analytics – Certified Power User
Google Adwords Certified
YouTube Analytics
Data Studio Certification
Google AdSense and Tag Manager
CMS Systems
WordPress
NetSuite
Drupal
Concrete5
Custom CMS Systems
About Me
I like to keep active, and regularly complete a trip to the Isle of White as kayak support for those raising money for charity. Each year I work with a different charity and use my skills in design, strategy and web development to give back to the community. I also participate in Park Runs regularly. I am also a leader (Baloo) at the local Beaver group.
Skills Based CV
Marketing Strategy
Meon Limited
- Strategic planning for visit from Secretary of State for Defence Minister Penny Mordaunt
- Management of budget, team and strategy creation and monthly board presentations and weekly Heads of Department KPI reports.
NightSearcher Limited
- Project planning of 3 website developments in strategic locations, Hong Kong, UK and Poland.
- Development of partnerships with Screwfix, Toolstation and RS Components.
GenesisCare
- Phased strategy for new planning of websites, medical calculator app developments.
E-Commerce
- Development of new e-commerce website, including SEO improvements and complete overhaul of visuals.
- Increased products sold on site, by £15,000, new imagery, updated product information and site audits.
- Development of new e-commerce platform on Shopify, migrating x5 sites, WordPress (3), NetSuite (1), Shopify (1) into one site.
GenesisCare
- Digital project management of websites, email marketing for 10 hospitals and head office campaigns.
- Web development management of new websites, medical calculators and landing pages.
BirdBox Digital Limited
- Successive marketing campaigns for the University of Portsmouth including: responsive web design, branding and integration to events booking system.
NightSearcher Limited
- Completed the development of the e-commerce websites for UK, Hong Kong and Poland, and content.
Graphic Design
- Completed 50+ packaging projects from concept to completion
- Completed re-branding of the brand, the websites: UK, Hong Kong and Poland, all of the packaging across the whole range.
- Developed the NightSearcher and Torchwarehouse brands to become more professional, through new designs, product photography, brochures, leaflets, marketing collateral, email and web content management.
Meon Limited
- Brochure, leaflet, stationery and email design as part of a sector driven marketing strategy.
GenesisCare
- Cost savings from in-house graphic design of over £110,000. Management of all print projects for 10 hospitals.
BirdBox Digital Limited
- Digital and print graphic design of banners, stationery, leaflets, presentations and websites.
Project Management
- Development of new e-commerce website, including SEO improvements and complete overhaul of visuals.
- Management of budget, team and strategy creation and monthly board presentations and weekly KPI reports.
- Innovations Day – bringing together suppliers, customers industry speakers to present at a show, including advertising.
GenesisCare
- Management of all print projects for 10 hospitals.
- Moving all print to one supplier and distribution management to external supplier with guaranteed deliveries and stock availability.
BirdBox Digital Limited
- Line management of designers, developers and account managers as well as mentoring staff development.
- Budget control for the company, and clients including forecasting / project management costs.
NightSearcher Limited
- Completed 50+ packaging projects from concept to completion within 1 year.
- Completed re-branding of the brand, the websites: UK, Hong Kong and Poland, all of the packaging across the whole range.
- Developed the NightSearcher and Torchwarehouse brands to become more professional, through new designs, product photography, brochures, leaflets, marketing collateral, email and web content management.
Graphic Design
Strong background in Adobe Suite, including Illustrator, PhotoShop, XD and InDesign.
Accounting Qualification
Recently completed (2019) AAT Accounting qualification to bolster skills in financial management for marketing team budget management.
Technical Print Management
Designed over 50+ sets of product packaging, stationery, vehicle wraps, and large format prints.
Team Development
Working with in-house and external agencies to deliver projects on time and to budget.
Google Analytics and PPC
Google certified in Analytics and Adwords.
Background in Web Development
Started off my career in web development as a junior developer, crafting websites agency side.
Branding
From redesigning to managing existing brands to fulfill the owners vision for the organisation.
Video Production
Creation of over 100+ videos from filming, production and editing.